At AdCradle, we recognize a universal challenge: venues work tirelessly to draw crowds, yet their most frequented spaces—restrooms—remain overlooked revenue opportunities. Brands, meanwhile, chase fleeting attention with expensive billboards and digital ads, only to see audiences glance away. Traditional advertising leaves everyone shortchanged: venues miss passive income, brands burn budgets on low-impact placements, and OOH companies fight for stagnant inventory.

Our answer is rooted in simplicity and innovation. We partner with forward-thinking venues to pilot premium ad placements in restrooms—spaces where audiences are fully present, not rushing past. Using sleek, non-intrusive designs, we transform stalls, mirrors, and sinks into high-engagement ad zones. For venues, it’s risk-free revenue: we cover installation and sales, and share a percentage of the revenue. For brands, it’s a chance to connect during 2–8 minutes of undivided attention, far from the noise of crowded terminals or concourses. And for OOH partners, it’s a chance to expand offerings with inventory that outperforms traditional ads in dwell time and recall.

While we’re in our pilot phase, early tests are proving the model’s potential. Partner venues are refining revenue-sharing structures and ad formats, while brands are experimenting with QR codes and geo-targeted campaigns to measure engagement. Our focus now is collaboration—working with airports, stadiums, and convention centers to optimize placements, balance aesthetics with revenue, and ensure ads enhance rather than disrupt the visitor experience.

We stand by fairness and transparency. Venues pay nothing upfront and retain full control—if a pilot underperforms, we’ll recalibrate or remove ads at our expense. Brands receive real-time engagement metrics to validate ROI, and OOH partners gain exclusive access to this emerging inventory category, backed by our training and support.

We’re here because restrooms shouldn’t be dead zones—they should be ethical, high-impact revenue streams. By reimagining these spaces, we’re not just selling ads; we’re building a new standard for out-of-home advertising that respects audiences, empowers venues, and delivers results. Join us in pioneering this untapped frontier.

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